Tag Archives: localized search

20 Local Marketing Tips For Small Business

By Joanna Ciolek | Published: June 17, 2010
Does your business cater to local customers? If so, it’s important that you localize your website & your internet marketing so that customers in your area can easily find you when they’re looking for your products and services online. Topping search engine result pages in your local area is more then possible if you understand [...]
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7 Internet Marketing Mistakes Small Businesses Make

By Joanna Ciolek | Published: May 6, 2010
Every decision small business owner makes impacts the overall success or failure of the company, from hiring through marketing. Often small business owners are operating in the dark when it comes to building and growing an online presence for their company. A successful online presence starts with a good understanding of the internet industry, today’s [...]
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Connecting Local Business with Customers: Findability Makeover

By Joanna Ciolek | Published: July 8, 2009
Consumers and prospects are looking for your products and services. They must be able to find it easily and quickly, and their expectations must be met after landing on your page. Recently, I was asked to handle a redesign / branding / marketing of a NJ roofing business, LGC Roofing. They basically needed to increase [...]
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5 Non-SEO Tips To Improve Search Rankings

By Joanna Ciolek | Published: June 24, 2009
Search engine optimization (SEO) is the basis for better search rankings. There are many techniques utilized by SEO specialists. When combined they can improve your SERP (search engine result page) positioning if you know what you are doing. There are also non-SEO ways you can leverage to increase your search engine rankings as well. These [...]
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7 Link Building Tips for New Websites

By Joanna Ciolek | Published: June 19, 2009
Inbound links have a huge impact on website rankings. They remain the single most important tool in your website marketing toolbox. Inbound links are like votes. The more, the better. And more importantly, the higher quality the link, the more authority that link passes on. That’s one of the reasons why older websites will typically [...]
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